![]() ![]() The horizontal tiles layout: Matching the visual content row by row. Now let’s begin with these awesome Instagram layout ideas and examples!ĭo you want to read our full guide on How to Make Instagram Stories in 2022 + Awesome Ideas and Tips? 1. Now, we’ve identified several trends in presenting visual content on Insta and we want to share them with you. This way, you can definitely stand out among millions of profiles. Following a particular Instagram layout makes your content more consistent and your name – more easily recognized in the feed. ![]() The block structure of Instagram’s personal and business pages allows users to get really creative and make their profiles unique. But Instagram layouts are not only used to make your personal or business page prettier. Prepare for a huge dose of inspiration because, in this post, we will show you cool Instagram layout ideas and examples that will keep your audience interested in your profile. Especially when it comes to fully visual social media channels like Instagram. Certain results will attract you more than others, so take note and be sure to save the ones you love.In the era of social media, people are getting more and more creative in order to attract attention. Look at things like color palettes, textures, images and filters to inspire what your new feed might look like. Start saving pins that inspire you or are relevant to your brand. Top Tip: Add the word ‘aesthetic’ to the end of your search term to get more theme based results. For example, if you describe your theme as ‘minimalist’, type this into Pinterest and it will bring up hundreds of results from images, graphics, fonts etc. Pinterest acts like a Google search engine and you can type in terms that correlate with your brand. Start building your theme visually and draw inspiration by creating a Pinterest board. Do some research into your competitors and the accounts your demographic currently follow to sense check your theme direction. So an important part of aesthetic development is taking the to understand the content your audience best relates to. Your end goal is to connect with your target audience and customers. Is your brand minimalist and clean or is it loud and bright? Take the time to define this before you start creating. ![]() How would you describe your brand? What genre or niche does your brand fit into? For example, if you are a swimwear designer, your theme might be based around warm tones, Summer and the seaside. ![]() Take the time to think about your brand style and vibe. We’re shared our top tips to nailing your Instagram brand aesthetic below.Ĭredit: Weave and Willow Moodboard & Theme DevelopmentĪn important starting point is establishing an overarching theme for your brand’s Instagram account. Just like the goal of your website is to convert visitors to customers, the goal of your Instagram profile should be to convert visitors to subscribers.Ī curated, aesthetic Instagram account can help show off your brand style, position your products or services in the most appealing light and help form a connection with your audience. They will make an instant decision whether or not to engage with your brand. Your Instagram profile is quickly becoming your new website homepage.Īnd as the saying goes, you never get a second chance to make a first impression! Your Instagram aesthetic is the first thing potential customers will notice when they check out your brand’s profile. People’s first reaction is to open their Instagram app to look your business up, not search for your URL. More and more consumers are turning to Instagram instead of Google to search for a brand, business or destination. ![]()
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